NEW SUN EDITION TRAVEL EDIT 2019
Gain World Traveller status with
NEW label.m Sun Edition Travel Edit
Making its return for summer 2019 is label.m Sun Edition which launches on 1st April as the ultimate hair travel edit, comprising of four key essentials with no customs restrictions and is the check-in passport to healthy hair regardless of your destination!
label.m Sun Edition is a travel regime which tackles the challenges posed by sun, sea and even chlorine, whilst guarding effectively against the on-set of damage occurrence.
With UVA/UVB defence being a crucial factor in skincare formulations -
both for health and anti-ageing purposes, hair shares the same concerns
in equal measure.
Formulated to combat frizz, with colour retaining benefits - whilst boosting shine and moisture, this globe-trotter’s must-have of THREE travel-exclusives - plus a best-selling classic, has been updated with a new look zipped pouch - emblazoned with a fun ‘GET WET, GET WET, GET WET’ slogan; which pays homage to the season’s trend of rainbow-effect holographic PVC that’s beautifully iridescent with serious glow-appeal.
LABEL.M AFTER SUN CLEANSER 60ML
A deep-clean shampoo, new label.m After Sun Cleanser has been developed to help remove chlorine, salt water, sand and sweat. It also against colour fade, whilst repairing thermal damage. Thanks to the Fruit Cocktail Blend, natural moisture and nutrients are restored in addition to the anti-chlorine molecules and UVA/UVB protection.
LABEL.M AFTER SUN MASK 60ML
Rich in antioxidant fruit, this new intense conditioner hydrates hair, while UVA/UVB filters and anti-chlorine molecules protect hair from further damage Works to counteract damage caused by climate-exposure and the inevitable post-holiday hair woes.
LABEL.M PROTEIN SPRAY (BEST SELLER) 50ML
Given a new look, this much-loved healthy-hair ‘no-brainer’ (renowned as the essential conditioning step) has been repackaged as part of the limited range and so you never have to miss out on a protein boost when you need it most. Developed with label.m’s exclusive Enviroshield Complex, label.m Protein Spray further protects hair against heat styling, UV rays, evens out porosity and maintains colour. Also replaces naturally lost keratin protein For an effortless, seductive shine.
LABEL.M SUN PROTECT OIL 60ML
Light-weight yet high on the defence, label.m Sun Protect Oil is the perfect balance of moisturising goodness and protection from sun damage, chlorine and salt water. Works to benefit the
hair with UVA/UVB filters and anti-chlorine water molecules. Giving you all the gloss to make you shine, label.m Sun Protect Oil offers the final fight against holiday-hair harm, with its rich rehydrating formula, whilst renewing your tresses to compliment that envious tan.
FRUIT COCKTAIL BLEND TECHNOLOGY
Cocktails anyone? Included within the label.m Sun Edition formulation, is the added Fruit Cocktail Blend - combining three key natural ingredients, all with their own individual hair-health benefits.
Green Tangerine known for its intense moisture, protective and emollient properties.
Myrtle Berry Leaves which contains a high concentration of flavonoids, which is not only antibiotic,but has reparative and anti-ageing benefits. A proven antioxidant, it also protects the hair fibre from oxidative stress.
Shisandra Seeds - seen primarily in traditional Chinese medicine, are rich in antioxidants, Vitamin A and C, and in turn offers multiple healing properties.
This innovative anti-chlorine molecule, is integral to the development of label.m Sun Edition, as it helps to reverse the damage caused by chlorine when a chemical reaction occurs with the amino-acids in the hair.
LABELM SUN EDITION LAUNCHES from 1st APRIL 2019 for a limited period whilst stocks last.
AVAILABLE FROM TONI&GUY, essensuals and label.m CONCEPT SALONS GLOBALLY. RRP £24.95