label.m x i-am chen collaborate for Christmas 2018

15.11.2018

With just under six weeks to the festive celebrations - there's no better time to start ticking off your 'gift-checklist'!

For the fashion-obessed, look no futher than label.m x i-am-chen, our latest collaboration with one of London's hottest emerging knitwear designers.

It all began backstage during London Fashion Week’s AW18 season, where the partnership was born with label.m used backstage by the TONI&GUY International Artistic Team .
 
As part of the partnership, an exclusive, ‘golf-style’ sized umbrella - featuring an eclectic graphic print on the underside taken directly from the AW 18 collection, showcases Chen’s playful attitude with a clash of bold orange, blue and patterned panels. The upper surface is a matte black coated material, embellished with silver label.m and i-am-chen logos – combining  label.m’s fashion-forward ethos with Chen’s functional philosophy

As well as the limited-edition umbrella – a complimentary Gift-with- Purchase accessory,  clients are also being offered the opportunity to indulge in serious fashion-statement gift-giving in the run up to Christmas.

So why not get your hands on our special shampoo and conditioner duos or trios - where the boxes feature the same contemporary print inspired
by artists such as Calder and David as well as from museums and galleries visited?
 
Chen is renowned for combining classic silhouettes with contemporary techniques, whilst producing playful pieces targeted at someone who doesn’t take themselves too seriously.
 
"When I was approached about working together beyond London Fashion Week,I couldn’t believe it. It was exciting to have such a well-known,brand chose my work tofeature across so many projects."  
Zhi Chen, Co-founder/Designer - i-am-chen
 
 
label.x i-am-chen collaboration - complimentary designer umbrella and gift boxes are available now at label.m Concept, TONI&GUY and essensuals salons globally, as well as online at labelm.com whilst stocks last.
 

 

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  • label.m x i-am chen collaborate for Christmas 2018
  • label.m x i-am chen collaborate for Christmas 2018
  • label.m x i-am chen collaborate for Christmas 2018
  • label.m x i-am chen collaborate for Christmas 2018
  • label.m x i-am chen collaborate for Christmas 2018
  • label.m x i-am chen collaborate for Christmas 2018
  • label.m x i-am chen collaborate for Christmas 2018
  • label.m x i-am chen collaborate for Christmas 2018
  • label.m x i-am chen collaborate for Christmas 2018
  • label.m x i-am chen collaborate for Christmas 2018