LFW SS15 starts tomorrow eeeeeeeep! (and 10 years as Official Sponsors of London Fashion Week!)

11.09.2014

Written by our official blogger - Poppy Dinsey

Today marks Fashion Christmas Eve, for tomorrow the models arrive at Somerset House, the label.m Volume Mousse gets unpacked by the crate load and the street style snappers and fashionistas suddenly cram the streets of London leaving us all wondering where they usually hide!

I am so excited to head backstage with TONI&GUY and label.m once again for London Fashion Week. I have a tremendous amount of respect and admiration for TONI&GUY all year round, but it’s always during LFW that I truly realise what talent and vision there is within the company. 

It’s crazy what can be done with hair and how it can really be the last piece of the puzzle that ‘makes’ a show. And to think it’s all being done in tiny cramped rooms under huge time constraints is just mind boggling! I don’t think I’ll ever get used to how quickly the Art Team can work when they really need to!

I’ll be blogging my daily show reports here every day so def check back tomorrow night as we have some great shows tomorrow including Jean-Pierre Braganza, PPQ and Paul Costelloe.

I’ll be filming for TONI&GUY.TV and I will of course be tweeting live updates from the FROW and backstage - so please do follow me as I take over the @labelmuk account!

You’ll be able to find all the best street style pics on the label.m WIWT profile page too!

Now….where did I put my ‘comfy but fashionable’ shoes?

x

  • LFW SS15 starts tomorrow eeeeeeeep! (and 10 years as Official Sponsors of London Fashion Week!)
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