London Fashion Weekend Day 1 25th Feb


Now in its 18th year, London Fashion Weekend returns to the beautiful Saatchi Gallery where the building been transformed into the ultimate ‘fantasy fashion’ department store over four days – 25-28 Feb 2016.
Visitors old and new have been loving the TONI&GUY FASHION FIX with label.m area located on the second floor – where in 25 mins you can choose your favourite up do from an array of plaits to textured buns.

In addition to the 10 looks inspired by runway trends, there’s the TONI&GUY blow-dry styling menu, as well as exclusive discounts across label.m’s extensive range, plus why not finish off with TONI&GUY's new range of hair accessories?

Still haven’t bought a ticket to the event?  You still can with an exclusive 25% discount - plus the bonus of an extra 20% off Fashion Fix - so don't miss out!

label.m is also scouting for the new face of label.m via our creative platform label-me - it could be you!
Not only is LFWE the ultimate fashion-shopping-fest, but the plethora of shows are not to be missed. Catwalk hair for the Designer show (Emilia Wickstead) - courtesy of TONI&GUY Session Team headed by International Artistic Director Philip Haug, was all about the creation of a low casual ponytail, with hair wrapped to cover the hair tie with a side parting.

"The low ponytail with a very messy side parting and then we pulled out a couple of pieces to give a real textured feeling that’s also feminine. Hair is an essential beauty element that compliments nicely with the clothes" Philipp Haug.
As we look towards ss ’16 – look out for a special label.m competition running throughout the weekend, where each day there’s the chance to win the ultimate accessory upgrade - a Jean-Pierre Braganza tote bag designed exclusively for label.m plus a TONI&GUY hair accessory.


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  • London Fashion Weekend Day 1 25th Feb
  • London Fashion Weekend Day 1 25th Feb
  • London Fashion Weekend Day 1 25th Feb
  • London Fashion Weekend Day 1 25th Feb